Dr. Alvin J. Williams

Dr. Alvin J. Williams

Professor
Marketing, Supply Chain Management, and Analytics

â–¼   Biography, Research Interests, & Publications

Distinguished Professor of Marketing, Department of Marketing, Supply Chain Management, and Analytics,  Mitchell College of Business, University of South Alabama. Previously, he was Interim Dean and Chair of Marketing, Mitchell College of Business. He worked at the University of Southern Mississippi from 1980 to 2008, where her served as Chair of Marketing from 1988-2005 and Interim Dean from 2006-2008.    

He has been active in the Society for Marketing Advances (SMA) since 1980, serving as President (2001-02 and 2016-17) and as a member of the Board of Governors. He is also active in the Academy of Marketing Science and the Institute for Supply Management.

Williams has conducted over 350 presentations and seminars for supply management and marketing professionals and academicians in the U.S., Europe, South Africa, India, China, New Zealand, and Peru. He has taught at Aarhus University in Denmark (2023, 2024) and was a Visiting Professor at the University of the Virgin Islands. He has published in various academic and professional journals in marketing and supply management, including Industrial Marketing Management, Journal of Marketing Theory and Practice, International Journal of Bank Marketing, Decision Sciences, and Journal of Macromarketing.  He is past Editor of the Journal of Supply Chain Management.

Research areas of interest:

  • B2B Marketing Management
  • Buyer-Seller Interfaces
  • Supply chain integration
  • Role of Trust in Supply Chain Management
  • Application of Creative Problem-Solving to Sales and Supply Success
  • Application of Marketing and Sales to Supply Chain Performance

Google Scholar profile: Alvin J. Williams

â–¼   Education
  • Ph.D., Marketing, University of Arkansas
  • M.A., Marketing, University of Alabama
  • B.S, Marketing, University of Southern Mississippi
â–¼   Courses Taught
  • MKT 375: Supply Chain Management
  • MKT 376: Business-to-Business Marketing
  • MKT 381: Sales and Sales Management
  • MKT 490: Special Topics in Marketing
  • Study abroad courses in Australia, Costa Rica, and Panama
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